AI for Amazon Sellers | Connect Claude & ChatGPT to Your Seller Account | Merto

The problem

When you are doing real volume, the admin does not get smaller. It gets bigger. Messages pile up. Stock levels need watching. Listings drift. Orders need chasing.

You have probably tried using AI to help. But it keeps giving you generic answers, because it cannot see what is actually happening in your account.

All of it requires you to log in, look it up, and make a decision. That is a solvable problem. And the solution is not more tabs. It is giving your AI direct access to your data.

The solution

We build a custom MCP that gives your AI direct access to your Seller account.

What is MCP?

MCP (Model Context Protocol) is the standard that lets AI tools like Claude and ChatGPT connect directly to external platforms.

What we build

We build a custom MCP server for your Amazon Seller account. Once it is in place, your AI has secure, real-time access to your data.

Not summaries. Live data.

Not manual exports. Not copy-pasted screenshots. Live data, directly from your account, available to your AI the moment you ask.

Capabilities

What can your AI actually do with Amazon access?

Here is what becomes possible once your AI is connected to your Seller account.

Check Inventory and Stock Levels

Ask your AI what is running low, what is out of stock, or what is due to run out before your next delivery lands. Get a clear picture without logging in.

Read and Respond to Customer Messages

Your AI can pull open messages, suggest replies with full context, and help you stay on top of your inbox at any volume.

Monitor Listings, Pricing, and Buy Box Status

Know immediately if you have lost the Buy Box, if a listing has changed, or if a competitor has undercut your price.

Analyse Sales Data and Reports

Ask plain-language questions about your performance. No exports, no pivot tables. Just answers pulled from your live data.

Manage Orders and Fulfilment

Track open orders, flag delays, and keep on top of fulfilment without switching to Seller Central.

Competitor Research and Keyword Insights

Use your AI to research keyword opportunities, review competitor activity, and find gaps in your listings.

AI compatibility

We are AI-agnostic. We can connect your Amazon Seller account to Claude, ChatGPT, or any other MCP-compatible AI assistant your team uses.

Claude by Anthropic

Claude

by Anthropic

ChatGPT by OpenAI

ChatGPT

by OpenAI

Google Gemini, Microsoft Copilot, Grok, and any other MCP-compatible AI assistant can be connected in the same way. If you are using a different platform, bring it up on your discovery call.

Not sure which AI is right for your business? We will help you decide during your discovery call.

How it works

From setup to time back in your day.

Three steps. Done for you. No technical knowledge required on your end.

1

Discovery Call

We get under the hood of your Amazon operation. We learn what you are managing, where the time is going, and what your AI needs to be able to do.

2

We Build Your Custom MCP

We build and configure a custom MCP server for your Amazon Seller account. Secure, private, and built to your exact requirements.

3

Connect Your AI

We connect your MCP to Claude, ChatGPT, or both. Your AI now has live access to your account and is ready to work.

Ongoing support

Amazon changes. Your catalogue grows. New situations come up that your MCP needs to handle.

Our ongoing support retainer means we manage your setup over time. Updates, adjustments, and fixes are handled by us. You do not need to think about the infrastructure. You just use it.

Support is available as a standalone retainer or as part of a wider engagement. Bring it up on your discovery call and we will talk through what makes sense.

Security and compliance

Your data stays yours. GDPR compliant.

Your Amazon account holds real customer and order data. We treat that seriously. Every MCP we build is private, scoped, and compliant from day one.

Private and dedicated

The MCP server we build belongs to you alone. It is not shared infrastructure. Your Amazon data does not pass through any third-party system we operate.

UK GDPR compliant

All connections are built in line with UK GDPR requirements. We are based in the UK and understand what compliance means for businesses handling customer data, not just in theory, but in practice.

You control what AI can see

Access is scoped to exactly what you authorise. Your AI reads from your account in real time. Nothing is stored, logged, or retained on our infrastructure.

Have specific compliance or data security requirements? Bring them to your discovery call. We will talk through them properly.

Questions about AI for Amazon, answered simply

Straight answers on how the connection works, what your AI can do, and how your data stays safe.

Book a Free Discovery Call →
It means your AI assistant (Claude, ChatGPT, or another) gets direct, secure access to your live Amazon data. Inventory levels, messages, orders, listings, and sales reports are all visible to your AI in real time. Instead of logging into Seller Central to look things up, you ask your AI and it gives you the answer.
No. If you are spending a meaningful chunk of your week on tasks like checking stock, responding to messages, or reviewing performance data, this setup will save you time regardless of your volume. We work with sellers at a range of scales.
We are AI-agnostic. We can connect your Amazon Seller account to Claude (Anthropic), ChatGPT (OpenAI), or both. If you are unsure which is right for your business, we will help you decide during your discovery call.
Yes. The MCP server we build is private and dedicated to your account. Your Amazon data is not stored on our infrastructure and is not shared with anyone. Your AI only accesses what you explicitly authorise it to access, in real time. We are UK-based and build all connections in line with UK GDPR requirements. If you have specific compliance needs, for example around data residency, access controls, or processor agreements, bring them to your discovery call and we will address them properly.
It can check inventory and flag low stock, read and help respond to customer messages, monitor your listings and Buy Box status, analyse your sales data with plain-language questions, track open orders and fulfilment, and research competitor activity and keyword gaps, all without you having to log into Seller Central.
Amazon changes things regularly and your business evolves. Our ongoing support retainer covers exactly this: updates, adjustments, and fixes as your setup needs to change. You do not need to manage the infrastructure. You just use it.