SEO and Local Business Optimisation
SEO & Local Business Optimisation to Help Customers Find You First
At Merto Software Solutions, we specialise in helping small and mid-sized UK businesses improve their search engine rankings and stand out locally — from Google Maps to mobile-optimised websites.
SEO Services That Drive Local Growth
Our SEO and local optimisation services are designed to build long-term visibility, trust, and traffic for your business — without shortcuts or guesswork. Whether you're a tradesperson, agency, retail store, or local franchise, our strategies are tailored to your location and customer intent.
Full SEO Audit & Local Optimisation
Identify technical gaps, keyword opportunities, and improve site health.
Business Profile Setup (Google, Bing, etc.)
Get found on search engines, maps, and directory listings with optimised profiles.
Targeted Local Keyword Research
We focus on high-intent, location-specific keywords that bring real traffic.
Content & Meta Tag Improvements
We rewrite and enhance titles, descriptions, and on-page content for search performance.
Monthly Performance Tracking & Updates
Transparent reporting with continual SEO refinement and local strategy alignment.
Local Citations & Directory Listings
Ensure your business is accurately listed across high-authority directories to boost trust and local SEO rankings.
How It Works
Step-by-Step Process
Free SEO Audit
We begin with a technical and content review of your current SEO and business listings.
On-Page & Local Setup
We fix core issues, improve meta tags, and create or optimise business profiles on key platforms.
Keyword Targeted Improvements
We enhance your content and add location-based keywords to improve rankings.
Monthly Reporting & Growth Plan
You'll receive regular performance updates, ranking movements, and next-step recommendations.
📞 Let’s Discuss Your SEO Journey
Book a free 15-minute consultation to explore your SEO & Local Business Optimisation.
Local SEO That Actually Works
- We’ve helped dozens of UK businesses dominate local results — from electricians in Leeds to legal consultants in London.
- We track everything: traffic, keyword ranks, profile clicks — and continuously optimise.
- No Long-Term Contracts - We earn your trust through results, not lock-ins.
- Work with a dedicated team who understands your local audience and market.
Testimonials
See What Our Happy Customers Say
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Thanks to Merto, we now rank #1 for ‘electrician in Plymouth’ and our inbound calls have doubled.

John Marsh
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Our clinic’s visibility on Google Maps increased noticeably. We’re now getting more local leads every week.

Dr. Serena Malik
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Professional, responsive, and knowledgeable — they really know their SEO.

Harry
Ready to Rank Higher in Local Search?
Get in touch with our SEO specialists and take the first step towards better visibility, more local leads, and long-term search success.
Still Have Questions? We've Got Answers.
You’re curious, and that’s a good sign. Below are some of the most common questions our clients ask. If you don’t see your question here, feel free to reach out directly.
Local SEO improvements typically show measurable results within 8 to 12 weeks, depending on competition and current performance.
Having a website helps, but we can still optimise your business listings and content for visibility even without one.
Yes, we set up, optimise, and manage your Google Business and other directory profiles.
Absolutely. We offer tools and strategies to help encourage positive reviews and respond professionally to feedback.